Outstanding ride. Very quiet and comfortable inside. Performance of the car is great. Plenty of power (and then some). Responsiveness on dry or wet asphalt is spot on. Does real well in the snow as well. Being a flagship vehicle for BMW, you can tell they took their time with design/build.
Not worth the money
2008 BMW 750MissmyBenz - Atlanta, GA08/26/2011
I've owned a Mercedes S500 for the last 4 years and decided to try the BMW 7 Series, which turned out to be one of the biggest mistakes I've made. BMW does not stand behind its product and you do not get the service level of a luxury car manufacturer. The quality is nice, however, compared to Mercedes, it's not true luxury. I will not purchase another BMW product; I'm sold on Mercedes.
2007 BMW 750750Fan - Nashville, TN09/20/2010
The BMW 7 series has a very smooth and quiet ride. The interior is well equiped and most controls are conveniently located. There is an abundance of room in the rear and it is almost like riding in the back of a limo. The driver's seat massager is also a nice option for long trips. Road noise is almost non-existent even on the roughest of surfaces.
The 4.8 liter V-8 provides plenty of horsepower to make the driving experience smooth when necessary and exhilerating when you want the extra power.
If there is a drawback, it is the iDrive control system. Using the iDrive control is almost clumsy - a touch screen display would be a much better option for audio and navigation controls. Using the menus is also a bit difficult and requires far too much interaction. The navigation (directions) display in the dash is a great feature and it allows the driver to view turn by turn directions without getting too distracted.
The 7-series is a true luxury sedan in every sense.
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